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Our team was charged with the responsibility of creating a series of commercial spots for Dr Teal's, showcasing Aaron Donald, a prominent player from the Los Angeles Rams. Given Aaron's status as an elite athlete, it is crucial for him to engage in rigorous training and expedite his recovery process to meet the physical demands of professional football. Our primary objective was to offer audiences a glimpse into Aaron's workout routine and the essential elements required to sustain his position at the pinnacle of his career.
Our primary focus was on the physical demands experienced by athletes like Aaron Donald and the rejuvenating effects of Dr Teal's. We aimed to create a compelling visual narrative that seamlessly integrated the realms of sports, health, and wellness, resonating with consumers on a profound level. Collaborating with athletes who regularly rely on Dr Teal's products provided us with an opportunity to authentically depict Aaron's daily routine. To kickstart the production process, our team delved into pre-visualization, designing a virtual bathroom set using Unreal Engine. It was crucial to create a spacious environment that accommodated cameras, support, and lighting while also capturing the essence of the Dr Teal's brand. By designing the set within Unreal Engine, this allowed the camera department to strategically position cameras and plan lighting setups, ensuring a smooth and seamless production experience within the limited time we had with the talent
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